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Who we are

Just building a website or launching a campaign isn’t really enough. There has to be a strategy behind these actions. More importantly, that strategy needs to go beyond just marketing to how the business is run.

Made Right Media is a team of creative minds and entrepreneurs driven by action. We don’t just build pretty things, we know how to operate a business, which allows us to take ideas and talk, and turn them into action and execution.

At Made Right Media, our passion is business and we are profit minded. We challenge every decision and recommendation we make against one simple question: “If this were my business, would I do this?”

The Made Right Media team at work
The Made Right Media team

Our mission is to propel businesses to reach their full potential.

We accomplish this through our collective creativity, talent, skill, intelligence, experience, and work ethic. When businesses reach their full potential, they create substantial impact for their staff, their customers, their community, and their owners. And that’s awesome.

What we do

At Made Right Media, the value we offer to clients is the transformation of their business, the positive and supportive relationship forged, and mutual trust in doing business together. Internally, Made Right Media offers team members an opportunity to learn, grow, earn, and put their skills to use to make an impact. Our daily operations are lean and efficient, which allows us to offer reasonable and fair pricing.

Made Right Media studio

Our services

Every service maps to the Made Right Model for Growth.

We don’t sell services on their own. Each one belongs to one of three phases, and each phase answers a different question about your business. Clarity tells you who you’re talking to and what to say. Confidence builds the infrastructure you need to win. Growth makes every customer relationship worth more. You don’t need all of it at once. You need the right parts, in the right order.

Learn More About the Made Right Model for Growth
Mx. Right, our ideal superhero teammate

Our ideal teammate

Learn more about our core values with our ideal superhero teammate, Mx. Right!

Our Values

The team

Roger Rowles

Roger Rowles

Principal and Founder

Roger began building websites about the same time he started his first business, in 2010. An entrepreneur at heart, Roger loves building things and together with his wife, Julieta, operates several other businesses. Trained in the trenches, Roger thrives on big picture strategy, execution, creative input, and making a dent in the universe. Raised in Idaho, Roger is a Vandal, and can be found showing his kids all that Idaho has to offer.

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Natalia D. Federico

Natalia D. Federico

Designer

Natalia is a committed, understanding, and passionate individual who is from and currently lives in Mexico City. She holds a Bachelor’s degree in Graphic Design and brings creativity to every project she touches. Yet, her work experience has not been limited to design as she’s also been involved in the creation of advertising and marketing strategies. When she’s not busy designing, you can find her reading a book with a coffee in hand, at a music festival, or doing yoga!

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Julieta Cordovero

Julieta Cordovero

Co-Founder, Operations

Julieta has a broad range of experience across many industries and cultures, from import/export in Argentina to operating her own businesses. Detail oriented and results driven, Julieta makes sure that everyone is on task and nothing falls through the cracks. She also advises on strategy and the overall look and feel of projects. When she’s not looking over shoulders, she’s running her own language school.

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Sebastian Lopez

Sebastian Lopez

Software Developer

From Colombia, Sebastian has been working as a developer for 7 years. He enjoys combining the creativity and logic as a source of innovation. Before working at MRM, he was an IT manager, which has been helpful in implementing and improving all MRM projects! When he’s not plugging away at his computer, he can be found traveling, watching anime, reading, or consuming content that adds value to life.

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Sebastian Llanos

Sebastian Llanos

Designer

Sebastian hails from Buenos Aires, Argentina, and has decades of experience in design. Beginning in print and the early days of the internet, he shifted to website design and WordPress development. When he’s not pushing pixels, you can find him with his family or taking photos.

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I absolutely love the relationship we build with our clients. Working together, we build a level of trust where clients turn to us for advice and guidance on all manners of business and marketing, even if we’re not providing that service. It shows that they trust our judgement and our experience, and it feels great to contribute in a way that is beyond our normal deliverables.

Roger Rowles

Founder + Director

Let’s talk

We’d love to hear about your project and how we can help you grow your business.

Request a Consultation

Join us!

We’re always looking for fresh talent to join the team! Take a look at our careers page for current openings.

careers